by Thomas Oben | Apr 15, 2024 | PPC
The Ultimate Guide to Pay Per Lead Strategy Pay per lead strategy is a crucial component of digital marketing that can help businesses generate high-quality leads and maximise their return on investment (ROI). In this comprehensive guide, we will delve into the basics...
by Thomas Oben | Dec 28, 2023 | PPC, SEO
In today’s digital landscape, it’s crucial for businesses to have a strong online presence. One of the most effective ways to achieve this is through content marketing. By creating and distributing valuable and relevant content, businesses can attract and...
by Thomas Oben | Dec 27, 2023 | PPC, SEO
In today’s digital age, businesses are constantly looking for effective ways to increase their online visibility and drive more traffic to their websites. Two popular methods that often come up in these conversations are Pay Per Click (PPC) advertising and...
by Thomas Oben | Dec 25, 2023 | PPC, SEO, Website
In today’s highly competitive online marketplace, boosting your website’s conversion rate is crucial for the success of your business. Conversion rate optimization (CRO) involves implementing strategies and techniques that turn visitors into valuable...
by Thomas Oben | Oct 6, 2023 | PPC
Creating successful pay-per-click (PPC) campaigns requires a deep understanding of the fundamentals and an ability to leverage targeting and engagement strategies effectively. Let’s explore the essential aspects of PPC advertising and how to harness its power...
by Thomas Oben | Jun 28, 2022 | PPC
Managing your digital marketing budgets efficiently, and ensuring your company is receiving value for money when running PPC (Pay Per Click) campaigns, are two of the most important factors for any business hoping to capitalise on the digital marketing industry. If...